South Dakota’s first-ever “Day of Giving” will be held November 27th, 2018 to raise awareness of and funds for South Dakota’s participating nonprofit organizations. According to the Rapid City Journal, this coincides with date of National Giving Day, which was originally organized in 2012.
As the day is scheduled for the Tuesday following Thanksgiving, organizers and volunteers hope to inspire a spirit of giving rather than receiving at the beginning of the holiday season. More than $300 million was raised on the national day of giving last year alone. Research has concluded that 22 percent of people who donate on a “day of giving” are new donors to their chosen non-profit organization.
South Dakota’s first Day of Giving has been in the planning stages for two years, and Kelly Gibson, an organizer and director of projects for the Numad Group, says that this is not just about collecting monetary donations. Though that is one goal, the day is also a great opportunity to help grow awareness of nonprofit organizations’ work and connect to new potential volunteers.
South Dakota Gives is also expecting to award over $200,000 in prizes for nonprofits who sign up to participate, of which there are currently 75. Gibson hopes to see an organization from each of the state’s 66 counties participate. Four regional training sessions, held by fundraising professionals and nonprofit leaders, will help organizations start thinking about their specific needs – whether they be for increased funding, more volunteers, or more public awareness.
While there is no particular dollar goal for the philanthropic day, past projects in North Dakota and Minnesota have raised $10 million and nearly $20 million, respectively. Gibson hopes residents will see this day as an “opportunity to contribute to important work that is going on” in South Dakota. All donations made on November 27th will go directly to the participating nonprofits.
Read more about philanthropy and nonprofits in the Black Hills Knowledge Network news archive.